The engagements that became the product
Every module in CereBrumha started as somebody's unsolved problem. This is the ledger — where each part of the platform was first built, and for whom.
Twenty-five years, twenty industries, four continents.
Each discipline was learned in the field, then productised.
Framing the problem before anyone writes code — the discipline that became the DiscoveryX loop.
Deutsche Bank · Banco de Chile · Barclaycard · Citibank Singapore · Wells Fargo · Banco Mercantil · Banco Sicredi · Northern Trust · Fox · Warner Brothers · Freeport-McMoRan
Model design against real P&L outcomes — the discipline that became the algorithm layer.
Franklin Templeton · Travelers · Aflac · AIG Investments · Westfield · Northbridge · General Electric · Johnson & Johnson · Procter & Gamble · First Solar · Alabama Power
Agents, summarisation and generative BI in production — the discipline that became the experience layer.
Avangrid · IHG · Expedia · Lytx · healthcare document summarisation · practice and offering build
Platform shape, cloud target state and semantic design — the discipline that became the business and semantic layer.
Lincoln Financial · Voya · Munich Re · Russell Investments · BNP Paribas Ghana · Johannesburg Stock Exchange · HDFC Bank · Philip Morris · HBO
Trust as a perimeter rather than a stage.
PayPal · Procter & Gamble · Disney · FMI
The last mile — reporting infrastructure at 45,000-user scale.
Johnson & Johnson · OXXO · Delta Air Lines · IMS Health · United, Continental and Lufthansa consortium
Moving data between systems that were never meant to meet — the discipline that became the connector layer.
SEI Investments · Ceridian · American Greetings · Independent Health · ResMed · Caesars Palace · Sabre
How a client team is stood up around the platform.
Citibank Tampa · Boston Pizza · Santander
Every capability is a slot — because no enterprise ever wanted to replace everything at once.
Freddie Mac · Russell Investments
It is sixty engagements, productised. Every category in the architecture exists because something broke in production and had to be fixed.
A ninety-minute session produces the agent map, the data products behind it, the persona mockups and the ROI framework — for your process, in your language.
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